Video messaging provider kwickie is the first Australian startup to be accepted into the program.
kwickie is based on the Gold Coast but already has teams in the US and UK. Now, after being shortlisted from hundreds of applicants, the company has won a place in Microsoft UK's accelerator program.
One of just eight selected for this intake, kwickie will benefit from the program's mentors, office space in London, and IT expertise in areas such as artificial intelligence, business intelligence, machine learning and blockchain, plus access to Microsoft’s customer and partner network.
Unlike some accelerators, Microsoft's program does not take equity in participating companies in return for these benefits.
kwickie is a video messaging platform. The basic idea behind it is that one person records a video message and sends it to one or more people. Recipients are videoed as they watch the message, and the combined clips can be distributed via social media.
Commercial uses include interaction between brands and customers, and the distribution of video content such as sporting events. kwickie recently made headlines when former England cricketer Kevin Pietersen used the platform while in Australia for the Big Bash League.
“Having Microsoft on our side is an obvious win. We’re growing rapidly with our Australian, US and UK teams and this announcement will only further fuel our growth plans,” said kwickie founder and CEO Jacob Gough.