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The 4Ps are now the 6Ps
The four Ps - product, price, place and promotion - have been at the core of marketing for decades. The advent of ecommerce means there are two more to consider: page and performance.
Aug 24 2018, 12:45PM
Beginner’s guide to SEO
Search engine optimisation is still a great way to boost visitors to your website – if you avoid the traps. We help you get started.
May 8 2018, 8:31AM
Are your SEO efforts being sabotaged?
How 'negative' search engine optimisation can significantly reduce your website's traffic – and how you can fight back.
Apr 3 2017, 5:23PM
5 questions to ask an SEO provider
From getting proper communication to comparing the results, here are some important questions to ask an SEO provider.
Jan 22 2014, 12:50PM
Old SEO tricks are coming back to bite
When it comes to SEO, you're better off building a site with unique, engaging content, than trying to trick your way to a better Google ranking.
Jul 25 2013, 10:23AM
Incredibly useful videos: more SEO mistakes
Google's web masters offer tips on the top SEO mistakes for businesses to avoid.
Jul 15 2013, 4:15PM
Incredibly useful videos: Awful SEO to avoid
Watch this video to see what a bunch of "ordinary" businesses did wrong with their web sites.
Jun 25 2013, 3:16PM
It's official: SEO spam is out of control
Check out this email an SEO provider sent to someone at Google. Um, Google's probably happy with its search ranking, buddy.
Jun 25 2013, 1:05PM
You can now browse categories of web sites to buy on Flippa
Setting up your web business? Flippa now has all sorts of categories for finding the perfect fully-formed web site to buy.
May 9 2013, 6:00PM
SEO and SEM: Are you using these Google tricks?
Your business is probably missing out if you're not doing this, according to a report released today by Google.
Apr 16 2013, 3:07PM
Web 101: Why web directories might harm your business
You will come across thousands of business directories, but choose carefully before advertising your business. Jayne Day explains why.
Mar 28 2013, 11:29AM
Get your web site on Google: a 60 second "cheat sheet"
This one-page SEO cheat sheet from Google is a basic introduction to crucial knowledge you should have if you have your own web site.
Mar 26 2013, 12:40PM
Small business tech: How to build a low-risk web business
Ever dreamt of taking your small business online? Here's the basics you need to know about finding the right software and getting your site noticed by Google
Jun 24 2010, 2:24PM
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