The commerce solution provider adds the ability to take payments via a computer.
Mobile payments can significantly reduce your debtors by making it simple to collect the money at the time goods or services are delivered. And accounting systems increasingly offer some kind of "pay now" feature on their invoices.
But there are times when a customer might prefer to give their card details over the phone, or what started as a phone enquiry may be converted to a sale in the course of the conversation. If such calls are taken in an office or shop, it might be easier to process the payment via a computer rather than a smartphone or tablet.
So that's what Square has added to its service.
Square Virtual Terminal – which accessible from the Square Dashboard in a web browser – makes it quick and easy to accept card payments in such circumstances. The new feature adds to Square’s range of mobile payment apps, card readers, ecommerce and other services.
"Virtual Terminal is the ideal tool for service providers, contractors, accountants and all those who run their entire business from their computer and don't regularly accept payments from their customers face to face," according to Square.
Mail order, telephone and business payments can be processed securely with no additional hardware. As usual with Square, digital receipts can be sent via SMS or email.
Virtual Terminal also means Square payments can be accepted from smartphones and tablets without a hardware card reader.
The downside is that the transaction fee is 2.2 percent (Square's 'card not present' rate) rather than the 1.9 percent charged when a Square Reader is used.
One early adopter is InstallEx, which supplies installation and construction services for exhibitions, events, joinery, store displays and fit-outs.
"We have both site staff and office staff, and it's easy for the site staff to accept payments from clients on their phone using Square Reader," said general manager Jeremy Turner.
"On the other hand, the office staff are usually taking a payment over the phone – previously, you had to call in every payment, and a staff member in the head office had to stop what they're doing to push the payment through.
"Using Virtual Terminal, office staff can take the payment faster, in multiple locations, and they can stay on the phone with the client without having to use the app. Not only do we pay lower fees, but we've got a dozen people all taking payments at the same time on site and in the office using Square."