Xero's weekly Xero In podcast aims to provide small business owners and managers - as well as accounting professionals - with usable business insights.
The 30-minute Xero In podcasts are hosted by Xero evangelist Rob Stone and guests including Australian storyteller and former IT journalist Jeanne-Vida Douglas, and freelance journalist Valerie Khoo.
Xero Chief Marketing Officer, Andy Lark, said the company was inspired to create a show that spoke to the issues Xero’s customers and business owners face daily.
“We’ve listened to feedback from our customers about the constant challenges they face as business owners," said Xero chief marketing officer Andy Lark.
"Whether it’s marketing, payroll, HR or business management, we think there is an opportunity for us to draw on the wisdom of experts that have been there and done that in small business, and share their ideas with the wider public."