Liquor company Campari has equipped its sales and marketing staff with HP ElitePad 900 tablets running Windows 8.
Although we tend to focus on small businesses, we found this interesting, because we're very interested in how useful tablets will be for work, and who's using them at work.
So what were Campari's reasons for deciding that their sales staff should be using Windows 8 based tablets?
A key part of the reasoning was the desire for mobile workers to have a single device capable of running Excel and PowerPoint. While non-Windows tablets may be smaller, lighter or more convenient in other ways, if you're set on using full-blown Microsoft Office then your choice is between a Windows tablet on one hand and an iPad or Android tablet plus a Windows or Mac notebook on the other.
The real question, it seems to us, is whether a business really needs Microsoft Office or not. We suppose that depends on whether you agree with the Campari thinking that "you can't do real work on a device that doesn't run Microsoft Office".
IT management is usually a lot less formal in small businesses, so you might not stand to benefit from the way Windows 8 tablets fit so neatly into existing management systems used by "big Microsoft shops", as Campari describes itself.
All that said, it's interesting to see Campari confident that Windows 8 tablets such as the HP ElitePad 900 can be useful tools for workers who need to get out and about.