On-demand outsourcing is ideal tool for growth

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On-demand outsourcing is ideal tool for growth
Cloud based systems enable collaboration and access from multiple points.
Photo by Ivan Aleksic on Unsplash

The cost of skilled labour is going through the roof because there is a shortage of workers due to border closures.

Despite restrictions easing and borders reopening, the pandemic is still throwing up many challenges for the small to medium business sector and unless business owners act fast, they won’t survive beyond the pandemic.

Many businesses cannot afford to compete, let alone meet the ongoing costs of doing business in lockdown.

An increasing number of businesses are already turning to ‘on demand’ services to re-engineer how they operate and provide services in this challenging environment. Unless many other businesses adopt this approach they are going to go under.

The reality is that it just is not financially viable for many businesses to undertake work inhouse any more. It is simply easier for businesses to undertake a lot of their administrative, customer service, sales and marketing activities on demand.

Why have three staff on the payroll doing work when you can outsource the work on demand for a fraction of the cost?

There are some obvious areas where businesses are able to cut costs quickly by having work undertaken on an on demand outsourced basis.

Customer service

Any type of customer service whether it be provided via phone, email or through chat platforms on websites or social media can be uberised. For many businesses this is a key area where costs can be cut while business owners focus on growth, sales, delivery and management.

Social media and website management

Managing a business’ presence online can not only be time consuming, it can be stressful. If not done well, or only intermittently, it can be brand damaging. This is an area that is easily undertaken on demand.

Sales and business development

Business development and sales activities can easily be undertaken on demand. In fact, with good processes in place, these activities often yield better results when done on an outsourced basis.

Metrics and systems for accountability ensure activities are undertaken in a systematic way delivering minimum levels of return for the business.

Accounts and bookkeeping

With the increasing popularity of cloud based systems such as Xero and compatible apps such as Hubdoc and others, it is now easier than ever to manage accounts and bookkeeping remotely.

Cloud based systems enable collaboration and access from multiple points. Information can easily be integrated, added and managed across a number of different platforms.

COVID is not going anywhere for a few years and it is important that businesses urgently identify ways they can cut costs in order to survive and reimagine how they operate moving forward.

My advice to all businesses is to look at uberising your work activities where you can. Strategically it is an approach that may not only save your business but will help to grow it.

Roslyn Newbound is the founder and CEO of Accuratus Business Advisors.

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