How to put Dropbox Professional's new Showcase feature to good use.
Dropbox Professional was introduced last year and one of its key features is Dropbox Showcase, a means of organising content into pages that can be shared and commented upon.
Dropbox APAC product marketing lead Bree Bunzel offers these five tips for making good use of Showcase.
Put your stamp on it
Dropbox Showcase gives you a fluid template to present your ideas, but that doesn’t mean you can’t make it look awesome in the process. It’s easy to get started, just head over to the Showcase page and click ‘Create Showcase’.
Five layouts are provided, so you can pick the one that best reflects your project type. Then add a title, your logo (transparent PNGs are supported), a header image and an introduction so your clients know exactly what they’re looking at. These will appear in the email you send to clients too.
Upload your files, tell your story
Create and curate your portfolio for clients. Showcase lets you upload your work from any source, with files appearing as big, bright previews. Even audio files get some nice artwork from Dropbox.
You can add individual captions, new file names and reorder and resize images to tell the story you intended. For example, a fashion designer could introduce a new collection with its brand story, colour palette, fabric swatches and stockist database in one simple, beautiful page.
Showcase supports any file type that previews on Dropbox as well. This means a graphic designer could submit a new identity and packaging design using logo images, OTF typography explorations, InDesign files and Keynote mood boards. In the same way, a marketing consultant could produce a proposal incorporating research reports and budget spreadsheets.
We would point out that not all file types can be viewed within Showcase (for example, Keynote files and videos will need a click-through to view), but additional functionality is being added over time. Dropbox provides a list of currently supported file types (and related limitations).
In case you were wondering, Showcase pages also look great on mobile devices.
Share it far and wide
Once you’re happy with the content, it’s time to share it. Just hit the ‘Share’ button on the top right of your screen and add in your client's email address. Not only will it reach them instantly, they’ll also get a beautiful email to announce its arrival.
There's no need to worry about inbox file size limits, and it's your choice whether only the people you invite can open the Showcase or if it should be accessible to anyone with the link.
Wait for the feedback and praise
Showcase isn’t just a place to make your work look awesome, it’s a shared space to take your work from early thoughts to final execution. Once your client has opened the Showcase, they’re able to download and comment on any file, just like they would in Dropbox.
Say you’ve submitted a marketing plan with teaser assets, packaging approaches and a few hero images. Clients could highlight the features they like, provide feedback on things that need changing, and tag whoever they need to for final approval.
Note that you don’t need a Dropbox account to view a showcase, but you will need one to leave a comment on files.
Harness real-time feedback
Showcase gives you the ability to view real-time engagement in your work. At the touch of a button, you can see who has viewed, downloaded or commented on your files, so you’re in the best position possible to respond to feedback. You can organise these by volume and time of activity too.
“We built Showcase to give our community a way to express their best work in a beautiful, easy to use platform,” said Bunzel.
“So whether you’re a first time artist or a serial entrepreneur, Showcase will unleash your creative energy and truly allow the world to see things the way you do.”
Dropbox Professional costs A$23.25 per month and, as well as Showcase, includes 1TB of cloud storage and other additional features.
Dropbox adds support for Adobe XD files
In other news, Dropbox has added support for Adobe XD files to its built-in file viewers that allow users to examine documents without an associated application.
Adobe XD is a recently-introduced tool for designing and prototyping websites and mobile apps.
Sharing an XD file in Dropbox allows other users to preview it – and leave comments if they have permission to – without needing an Adobe XD licence. This feature works in the Dropbox apps for Android and iOS, and also on the web.
“Adobe XD is an innovative all-in-one tool for UX designers, and we’re excited to bring the power of Dropbox, Adobe XD and Creative Cloud to our joint users,” said Dropbox previews engineering lead Daniel Wagner.
“Our goal is to unleash creative energy through an expanding partner ecosystem, and connect design tools like Adobe XD with core Dropbox mobile, web and desktop products.”
Dropbox's preview feature already supports Microsoft Office, PDF, Photoshop and Illustrator files, among others.