BIG W unveils a giant promotional catalgoue in an effort to attract attention to its new toy sale. See what the big retailer is doing to lure customers.
Children look through the giant toy catalogue at the Queen Victoria Building in Sydney. BIG W today unveiled a giant toy catalogue complete with QR codes that when scanned, offers discounts to consumers. The retailer also launched the BIG W App that allows shoppers to buy or place items on layby from their iPhone. (Photo by Marianna Massey/Getty Images for Big W)
Barbie flips through the pages of the Big W giant toy catalogue at the Queen Victoria Building. Big W begins a toy sale in its shops from June 28 (online now).
Scanning on the BIG W QR codes. Big W has an iPhone app that lets customers see weekly specials. It also lets them scan QR codes from BIG W catalogues to add them to their BIG W shopping list.
BIG W's new toy catalogue - with QR codes.
Woo the kids, get the sales.
The BIG W iPhone app. As well as letting customers scan QR codes, the app lets customers scan barcodes and compare prices against BIG W's online shop or brick and mortar shops.
The BIG W iPhone app lets customers buy products from the app.
Children look through the giant toy catalogue at the Queen Victoria Building in Sydney. BIG W today unveiled a giant toy catalogue complete with QR codes that when scanned, offers discounts to consumers. The retailer also launched the BIG W App that allows shoppers to buy or place items on layby from their iPhone. (Photo by Marianna Massey/Getty Images for Big W)